schema.org / Организация

Relatix JSON-LD Tool

Структурированные данные, совместимые с Google, с отраслевой классификацией NAICS — www.jsonldtool.com

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Вывод
Язык
Направление
Примеры URL
Ширина
Размер текста
Цветовая схема
Шрифты
Организация
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Информация об организации

Рекомендуется указать название организации
Рекомендуется добавить описание
Рекомендуется указать URL веб-сайта
Рекомендуется добавить URL логотипа
Рекомендуется хотя бы один способ связи (телефон или email)
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Адрес

Рекомендуется указать адрес
Код ISO 3166
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Социальные профили

URL соцсетей рекомендуются для попадания в панель знаний
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Основание и размер

Дата основания организации
Приблизительная численность
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Классификация отрасли SIC

Заполнение0/16 полей (0%)

Валидация

Рекомендовано Google
Рекомендуется указать название организации
Рекомендуется добавить описание
Рекомендуется указать URL веб-сайта
Рекомендуется добавить URL логотипа
Рекомендуется хотя бы один способ связи (телефон или email)
URL соцсетей рекомендуются для попадания в панель знаний
Рекомендуется указать адрес
Все обязательные поля заполнены

Подсказки по оптимизации

Ссылки на соцсети повышают шансы на попадание в панель знаний.
Логотип организации может появиться в панели знаний и брендированных результатах поиска.
JSON-LD Output
1<script type="application/ld+json">
2{
3 "@context": "https://schema.org",
4 "@type": "Organization",
5 "inLanguage": "ru"
6}
7</script>

Краткий справочник

1. Выберите тип схемы выше
2. Заполните поля формы слева
3. Выберите формат вывода (JSON-LD, Microdata, RDFa, XML, Open Graph)
4. Исправьте ошибки валидации выше
5. Скопируйте результат
6. Вставьте в раздел <head> вашей страницы
7. Протестировать на Rich Results Test
Ctrl+Z Отменить · Ctrl+Shift+Z Повторить · Ctrl+S Экспорт · Ctrl+Shift+C Копировать
Copyright 2026 Relatix LLC

Схема Организация в формате JSON-LD

An organization such as a school, NGO, corporation, club, etc.

Организация — это тип schema.org. Используйте генератор выше, чтобы создать структурированные данные Организация в формате JSON-LD, Microdata, RDFa, XML или Open Graph, а затем вставьте их на свою страницу, чтобы помочь Google, Bing и ИИ-системам ответов понять ваш контент.

См. официальное определение на schema.org/Organization.

Свойства Организация

Свойства, определённые непосредственно для Organization:

СвойствоОжидаемый типОписание
acceptedPaymentMethodTextThe payment method(s) that are accepted in general by an organization, or for some specific demand …
actionableFeedbackPolicyURLFor a [[NewsMediaOrganization]] or other news-related [[Organization]], a statement about public en…
addressTextPhysical address of the item.
agentInteractionStatisticTextThe number of completed interactions for this entity, in a particular role (the 'agent'), in a part…
aggregateRatingTextThe overall rating, based on a collection of reviews or ratings, of the item.
alumniTextAlumni of an organization.
areaServedTextThe geographic area where a service or offered item is provided.
awardTextAn award won by or for this item.
brandTextThe brand(s) associated with a product or service, or the brand(s) maintained by an organization or…
companyRegistrationTextThe official registration number of a business including the organization that issued it such as Co…
contactPointTextA contact point for a person or organization.
correctionsPolicyURLFor an [[Organization]] (e.g. [[NewsMediaOrganization]]), a statement describing (in news media, th…
departmentTextA relationship between an organization and a department of that organization, also described as an …
dissolutionDateDateThe date that this organization was dissolved.
diversityPolicyURLStatement on diversity policy by an [[Organization]] e.g. a [[NewsMediaOrganization]]. For a [[News…
diversityStaffingReportURLFor an [[Organization]] (often but not necessarily a [[NewsMediaOrganization]]), a report on staffi…
dunsTextThe Dun & Bradstreet DUNS number for identifying an organization or business person.
emailTextEmail address.
employeeTextSomeone working for this organization.
ethicsPolicyURLStatement about ethics policy, e.g. of a [[NewsMediaOrganization]] regarding journalistic and publi…
eventTextUpcoming or past event associated with this place, organization, or action.
faxNumberTextThe fax number.
founderTextA person or organization who founded this organization.
foundingDateDateThe date that this organization was founded.
foundingLocationTextThe place where the Organization was founded.
funderTextA person or organization that supports (sponsors) something through some kind of financial contribu…
fundingTextA [[Grant]] that directly or indirectly provide funding or sponsorship for this item. See also [[ow…
globalLocationNumberTextThe [Global Location Number](http://www.gs1.org/gln) (GLN, sometimes also referred to as Internatio…
hasCertificationTextCertification information about a product, organization, service, place, or person.
hasCredentialTextA credential awarded to the Person or Organization.
hasGS1DigitalLinkURLThe GS1 digital link associated with the object. This URL should conform to the particular requirem…
hasMemberProgramTextMemberProgram offered by an Organization, for example an eCommerce merchant or an airline.
hasMerchantReturnPolicyTextSpecifies a MerchantReturnPolicy that may be applicable.
hasOfferCatalogTextIndicates an OfferCatalog listing for this Organization, Person, or Service.
hasPOSTextPoints-of-Sales operated by the organization or person.
hasShippingServiceTextSpecification of a shipping service offered by the organization.
interactionStatisticTextThe number of interactions for the CreativeWork using the WebSite or SoftwareApplication. The most …
isicV4TextThe International Standard of Industrial Classification of All Economic Activities (ISIC), Revision…
iso6523CodeTextAn organization identifier as defined in [ISO 6523(-1)](https://en.wikipedia.org/wiki/ISO/IEC_6523)…
keywordsTextKeywords or tags used to describe some item. Multiple textual entries in a keywords list are typica…
knowsAboutTextOf a [[Person]], and less typically of an [[Organization]], to indicate a topic that is known about…
knowsLanguageTextOf a [[Person]], and less typically of an [[Organization]], to indicate a known language. We do not…
legalAddressTextThe legal address of an organization which acts as the officially registered address used for legal…
legalNameTextThe official name of the organization, e.g. the registered company name.
legalRepresentativeTextOne or multiple persons who represent this organization legally such as CEO or sole administrator.
leiCodeTextAn organization identifier that uniquely identifies a legal entity as defined in ISO 17442.
locationTextThe location of, for example, where an event is happening, where an organization is located, or whe…
logoURLAn associated logo.
makesOfferTextA pointer to products or services offered by the organization or person.
memberTextA member of an Organization or a ProgramMembership. Organizations can be members of organizations; …
memberOfTextAn Organization (or ProgramMembership) to which this Person or Organization belongs.
naicsTextThe North American Industry Classification System (NAICS) code for a particular organization or bus…
nonprofitStatusTextnonprofitStatus indicates the legal status of a non-profit organization in its primary place of bus…
numberOfEmployeesTextThe number of employees in an organization, e.g. business.
ownershipFundingInfoURLFor an [[Organization]] (often but not necessarily a [[NewsMediaOrganization]]), a description of o…
ownsTextThings owned by the organization or person.
parentOrganizationTextThe larger organization that this organization is a [[subOrganization]] of, if any.
publishingPrinciplesURLThe publishingPrinciples property indicates (typically via [[URL]]) a document describing the edito…
reviewTextA review of the item.
seeksTextA pointer to products or services sought by the organization or person (demand).
skillsTextA statement of knowledge, skill, ability, task or any other assertion expressing a competency that …
sloganTextA slogan or motto associated with the item.
sponsorTextA person or organization that supports a thing through a pledge, promise, or financial contribution…
subOrganizationTextA relationship between two organizations where the first includes the second, e.g., as a subsidiary…
taxIDTextThe Tax / Fiscal ID of the organization or person, e.g. the TIN in the US or the CIF/NIF in Spain.
telephoneTextThe telephone number.
unnamedSourcesPolicyURLFor an [[Organization]] (typically a [[NewsMediaOrganization]]), a statement about policy on use of…
vatIDTextThe Value-added Tax ID of the organization or person.

Унаследованные свойства

Organization также наследует свойства от Thing.

СвойствоОжидаемый типОписание
additionalTypeURLAn additional type for the item, typically used for adding more specific types from external vocabu…
alternateNameTextAn alias for the item.
descriptionTextA description of the item.
disambiguatingDescriptionTextA sub property of description. A short description of the item used to disambiguate from other, sim…
identifierURLThe identifier property represents any kind of identifier for any kind of [[Thing]], such as ISBNs,…
imageURLAn image of the item. This can be a [[URL]] or a fully described [[ImageObject]].
mainEntityOfPageURLIndicates a page (or other CreativeWork) for which this thing is the main entity being described. S…
nameTextThe name of the item.
ownerTextA person or organization who owns this Thing.
potentialActionTextIndicates a potential Action, which describes an idealized action in which this thing would play an…
sameAsURLURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the i…
subjectOfTextA CreativeWork or Event about this Thing.
urlURLURL of the item.

Пример JSON-LD для Organization

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Example Organization"
}

Часто задаваемые вопросы

Что такое схема Организация?

Организация (schema.org/Organization) — это тип структурированных данных, используемый для описания Организация поисковым системам и ИИ-системам. Добавление JSON-LD Организация на страницу помогает Google, Bing и системам ответов понять контент и может включить расширенные результаты.

Как добавить структурированные данные Организация на мой сайт?

Заполните поля Организация в этом инструменте, скопируйте сгенерированный JSON-LD и вставьте его внутри тега <script type="application/ld+json"> в <head> или <body> вашей страницы. Вы также можете экспортировать Microdata, RDFa, XML или Open Graph.

Бесплатен ли генератор JSON-LD для Организация?

Да. jsonldtool.com — это бесплатный генератор и валидатор схемы Организация, не требующий регистрации.

Связанные типы schema

ВещьАвиакомпанияConsortiumCooperativeКорпорацияОбразовательная организацияFundingSchemeГосударственная организацияLibrarySystemМестный бизнесМедицинская организацияНовостная медиаорганизацияНКО